TL;DR
Get your wardrobe favorites delivered free — and shop member deals
- Fast, free delivery on millions of items
- Access to Prime Big Deal Days deals on October 6–7
- Prime Video, Amazon Music and more included
BEAMS and Lacoste have released a plaid hooded jacket and matching pants for BEAMS’ 50th anniversary. The custom print pairs Lacoste-inspired sportswear checks with a crocodile-shaped graphic incorporating the word “BEAMS”; the pieces are available through BEAMS’ online store.
BEAMS and Lacoste have released a plaid hooded jacket and matching pants to mark the Japanese retailer’s 50th anniversary. The two pieces share a custom check pattern and a crocodile-shaped graphic that incorporates the word “BEAMS,” adapting Lacoste’s familiar emblem for the collaboration.
The Plaid Hooded Jacket and Plaid Pants were developed from patterns made specifically for the project, rather than by applying a new label to existing Lacoste designs, Hypebeast reported. Both garments use the same fabric and print, allowing them to be worn as a matching set or separately.
The design combines a check pattern described by Hypebeast as drawing on Lacoste’s clean, athletic look with a custom graphic that retains the outline of the crocodile emblem while spelling out “BEAMS.” The jacket has a hood and a roomy, boxy cut; the pants have a similarly relaxed shape. The report identifies beige and navy color options, with beige described as warmer in tone and navy as more understated.
The set is part of a broader BEAMS x Lacoste anniversary capsule. Other listed pieces include a striped shirt, a long-sleeve polo in heavy piqué and a logo thermal T-shirt. Hypebeast reported that the plaid jacket and pants were available through the BEAMS online store at the time of publication.
A Custom Emblem for BEAMS’ Milestone
The collaboration uses a specific visual feature—the crocodile graphic reshaped to include “BEAMS”—to connect the two labels in a way that goes beyond placing one brand’s name on the other’s existing product. The source report says the garments were built from project-specific patterns, making the shared check and altered emblem central to the release.
For shoppers, the pairing is designed to work as either a coordinated outfit or separate pieces. It also gives the anniversary capsule a readily identifiable set alongside its shirts and tops. The available report does not provide pricing or production figures, so the scale and commercial performance of the release cannot yet be assessed.
As an affiliate, we earn on qualifying purchases.
The Anniversary Capsule’s Other Pieces
BEAMS is a Japanese retailer whose 50th anniversary is the occasion for this collaboration. The release is described as one part of a larger series of anniversary projects, rather than a standalone partnership. In this capsule, the plaid separates sit alongside more traditional Lacoste-associated pieces, including a striped shirt and piqué polo.
The source report presents the jacket and pants as newly developed for the collaboration, with a common fabric and print. It does not provide a detailed design timeline, say when the capsule was first announced, or compare the pieces with earlier BEAMS and Lacoste collaborations. No additional chronology is established in the material provided.
““Both pieces use patterns made from scratch for the project.””
— Hypebeast’s report on the collaboration
Pricing and Availability Details
The available report says the plaid jacket and pants are available through the BEAMS online store, but it does not state their prices, whether the listed colors are available in every market, or whether international shipping is offered. It also does not give sizing information, quantities, restock plans or a confirmed end date for sales. Those details may vary by market and should be checked with the retailer.
The source identifies several other capsule pieces but does not confirm whether every item launched at the same time or has the same availability as the plaid set. No sales figures or statements from BEAMS or Lacoste about demand are included.
Check BEAMS for Current Stock
The immediate next step for prospective buyers is to check the BEAMS online store for current stock, prices and any market-specific purchase details. Availability can change after publication, and the source report does not establish how long the pieces will remain on sale.
Further information about the wider anniversary capsule—including the availability of the striped shirt, piqué polo and thermal T-shirt—may clarify how the collection is being released. No later launch dates or follow-up announcements are specified in the material provided.
Key Questions
What did BEAMS and Lacoste release?
They released a plaid hooded jacket and matching plaid pants for BEAMS’ 50th anniversary. The pieces share a custom fabric and print and can be worn together or separately.
What is different about the crocodile logo?
The graphic retains the outline of Lacoste’s crocodile emblem while incorporating the word “BEAMS.” The source report does not describe it as a replacement for Lacoste’s standard logo across the wider brand.
What colors are reported?
Hypebeast reports beige and navy versions of the plaid set. The source does not confirm whether both colors are available in every market.
Where can shoppers find the plaid set?
The report says the jacket and pants are available through the BEAMS online store. Current stock, pricing and shipping options should be checked directly with the retailer.
What else is in the anniversary capsule?
The reported capsule also includes a striped shirt, a long-sleeve polo in heavy piqué and a logo thermal T-shirt. The source does not specify whether all items launched together or share the same availability.
Source: rss
Fall Picks
fall essentials
As an affiliate, we earn on qualifying purchases.
